Getting Found: Optimizing Your WordPress Site for Search

Organic search traffic is a marketer’s dream. These are customers who are actively looking for what you have to sell–all you have to do is wave your arms and get their attention. Best of all, it’s free of direct cost and completely trackable. Yet, few industries face more misconceptions than search engine optimization. This presentation will equip you with the basics, best practices, essential plugins and further knowledge to help you increase your organic traffic and conversions.